Welcome to the ScreenMiner™ Blog

Unlocking Audience Impact Insights

How do screen media products engage and impact audiences? You’re invited to participate in an innovative research project that seeks to answer this question! In

ScreenMiner™ 30s Vol.2 – Engaging Audiences: Tips For Measuring & Maximizing YOUR Fan Base

If you’re looking for ways to boost your social media engagement and connect with your audience, the Screenminer 30s webinar series has just what you

TELUS Fund Funding Forward! Workshops

Join us at a TELUS Fund Funding Forward! Workshop in select cities across Canada. This year TELUS Fund celebrates 10 years of financing exceptional content

Should You Pay for a Checkmark on Twitter?

As Twitter begins the forced adoption of its paid verification program by eliminating ‘legacy’ blue ticks, many users and brands are contemplating whether to invest

Welcome to the ScreenMiner30s, a series of short videos where we introduce you to ScreenMiner™ and its capabilities. In the first instalment, Jonah, one of

Earlier this year, TikTok was issued a €5M fine by the French data protection regulator because it made it too difficult for users to opt

That’s the way the cookie (doesn’t) crumble

Google recently announced that it will delay plans to phase out third-party cookies on its Chrome browser until late 2024. The initiative, known as ‘Privacy

The sun is setting on Universal Google Analytics

The Google Analytics (GA) that we know and love (or hate) is being put out to pasture. Google announced earlier this year that Universal Analytics

Magnify Digital, OCAD, Telus Fund launch screen media content research project

Supported by Mitacs Accelerate and the Canada Media Fund, the project will measure how successful screen media content is and how it impacts audiences’ lives.

The road to Banff

The 2022 Banff World Media Festival may be the most important edition yet.